FOCUS Skills

The acronym “FOCUS” stands for the five basic elements for visual design and each element carries three underlying principles from which I chose to show examples for. Formulate a Plan – Message Audience Sketches Organize the Layout – Shape Proximity Alignment Contrast the Elements- Asymmetry Value Color Unify the Parts- Reputation Rhythm Gestalt Simplify the …

Company Plan Project

In today’s project, we are designing a new company plan for Amazon and a couple of its subsidiaries, assigning projects of a new home page, newsletter, company flag, product label and company video etc. I first wrote out an overview, then made a sketch, and finally edited and designed a brand new company plan shown …

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